Green Business: How Unilever Makes Sustainability Look Smart

Global business leader Unilever walks the walk.

If you want to know what a Sustainability leader looks like, sounds like, and acts like, here’s an article for you.

Replete with targets, actions and results. Integrated with the business’ overall strategy.

My favorite part:

The Sustainable Living Plan is our business plan; it is not part of our business plan.

Via packworld.com:

Waste reduction is central to Unilever’s sustainability strategy

In November 2010, Unilever launched a new strategic business direction in the form of The Sustainable Living Plan, a company-wide initiative to double the size of the business by 2020 while reducing emissions by half in that same time frame.

Unilever is one of the world’s leading suppliers of food, home, and personal care products, with global sales of more than $67 billion in 2012. More than 2 billion people use Unilever’s products on a daily basis. The Sustainable Living Plan encompasses the entire value chain, with Unilever taking responsibility not just for its own direct operations, but also for its suppliers, distributors, and consumers. Underpinning the plan are more than 50 targets.