Warning: Parameter 1 to wp_default_scripts() expected to be a reference, value given in /services3/webpages/k/a/kayakmedia.com/public/wp-includes/plugin.php on line 579

Warning: Parameter 1 to wp_default_styles() expected to be a reference, value given in /services3/webpages/k/a/kayakmedia.com/public/wp-includes/plugin.php on line 579
Welcome to Delicate template
Header
Just another WordPress site
Header

Green Business: Updated U.S. Gov’t “Green Guides”

October 24th, 2012 | Posted by Claire Sommer in Green Business

Change is hard. Unless you make it easy.

The U.S. Federal Trade Commission has issued revised, updated “Green Guides” to help U.S. businesses ensure that the claims they make about the environmental attributes of their products are truthful and non-deceptive.

In other words, to avoid green-washing.

Via FTC.gov:

FTC Issues Revised “Green Guides”

Will Help Marketers Avoid Making Misleading Environmental Claims

These guides provide sensible, practical, middle-of-the-road direction for businesses.

Helping to make the right (and legal) way simple to understand is a triple win for businesses, consumers, and the planet.

You can follow any responses to this entry through the RSS 2.0 You can leave a response, or trackback.

Leave a Reply

Your email address will not be published. Required fields are marked *